A STUDY ON WEB INTELLIGENCE AND ITS APPLICATIONS IN THE NEW INFORMATION AGE

G. Nikhita Reddy, G. J. Ugander Reddy, Chaitanya Bharathi · 2014

Today the world is changing at a very rapid pace, many new areas of studies are being evolved in order make human living easy on this planet, one of the latest area of study that has been at present at a cutting edge is the study of web intelligence and big data. This paper gives information regarding Web Intelligence (WI) which has been renowned as a new trend in the field of Computer Science for immense scientific and methodical research which results in progress to discover some of the impacts and roles of Information Technology (IT) and Artificial Intelligence (AI). In this context this paper also discusses, data mining helps search engines on the web to find some superior quality Web pages and improve Web click stream investigation. For the Web to reach its full and complete limits, however, we must improve its services, to make it more intelligible, and enhance its usability across the parts of world. As researchers and scientists go on to develop a wide range of advanced data mining techniques, we believe that this technology will play a gradually more important and a extremely significant role in meeting the challenges of budding the intelligent Web services to all.

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