Web Data Mining Based Business Intelligence and Its Applications
Konda Sreenu · 2013
Data mining, a field at the intersection of computer science and statistics, is the process that attempts to discover patterns in large data sets. The overall goal of the data mining process is to extract information from a data set and transform it into an understandable structure for further use and it is part of a technological, social, and economic revolution that is making the world smaller, more connected, more service driven, and providing unprecedented levels of prosperity. At the same time, more information is known, stored and transmitted about us as individuals than ever. Tracking systems and hit counters are powerful tools to determine if your customers are finding your site. However, they don’t help you determine the possibility of growth. That’s where a good online business intelligence data service comes in. This paper deals with business. Where business contains lot of data from years. Based on query requirement it should be mined and display accurate result. This section will provide a brief overview of some of the privacy issues and controversies that surround the use of data mining in business today.