Effects of team familiarity and project changes on NPD project development times 1
Marcos André Mendes Primo, Susan D. Amundson · 2001
In this paper we propose a simple model to explain how familiarity among team NPD project members and the extent to which project factors changed over the lifetime of the project can affect trade-offs in order to shorten development time for new products. We show that project changes mediate the relationship between team familiarity and project development time trade-offs. Those trade-offs are related to sacrifices in product quality and product cost characteristics. Then that the lack of familiarity of team members contributes to the extent of project changes and, indirectly, contributes to more sacrifices in shortening the project development time.