ANALYSIS OF CLOUD COMPUTING MARKET PLAYERS
Rajesh Timane · SSRN Electronic Journal · 2011
IT managers are facing constraints on space, power, and costs. In the midst of these growing demands, a new class of solutions is emerging to transform the data-centers through cloud computing. Cloud Computing refers to the use and access of multiple server-based computational resources via a digital network. The users may access the server resources using a computer, net-book, note-pad, smart phone and so on. In cloud computing, applications are provided and managed by the cloud server and data is also stored remotely in the cloud configuration. All processing and storage is maintained by the cloud server and hence the users need not download and install applications on their own computers. The hypothesis of the research has been to find whether there is significant difference in the ranks obtained by the two different methods of ranking. Two different methods are used in this paper to arrive at a ranking order. First, an average of rankings by major research agencies in the field of cloud computing is done. Secondly, a keyword comprising of the term cloud computing and the name of the market player is searched in major search engines like Google, Yahoo! and Bing. Number of search results has been the criteria for getting the order of market players (companies in cloud computing area) in the second method of obtaining ranks. In the final analysis, Spearman’s Rank Correlation has established to find whether there is significant relationship in the order arrived by the two different methods. A Scatter Diagram has been analysed to find the degree of association between the two orders. The result shows significant degree of correlation between the ranks obtained by the two methods. The key market players were found to be Amazon, Google Apps, Salesforce.com and VMWare.