Robots in entertainment an example for technology transfer

B. Kopacek, P. Kopáček · 2005

Intelligent robots are, not only because of the rapidly decreasing prices of sensors, available on the market. Worldwide approximately 50 companies try to sell such robots or parts of them. Problems in marketing are the high price, the acceptance by the proposed users and the management of these mostly small companies. This contribution tries to analyze these problems at the example of intelligent robots for entertainment especially soccer robots. Entertainment robots represent from the commercial point of view one of the fast growing fields in the nearest future. A good product in this “high tech” market segment will have a better chance when using some methods of Engineering Management for development, production and marketing.

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