Design for sustainable consumption behaviour

Anneli Selvefors, Karin Blindh Pedersen, Ulrike Rahe · 2011

It has been well debated if user centred design, UCD, can actually lead to innovation. This paper discusses the case of sustainable innovation, specifically addressing the development of solutions to influence users' resource consumption behaviour. The approach presented, suggests how knowledge on user actions and habits in a resource consumption situation can be used in the product development process in combination with systematised behavioural intervention strategies to facilitate the creation of innovative solutions aiming to motivate resource efficient everyday actions.

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