Designer Experience Through Magical Bits

Katja Grufberg, Lars Erik Holmquist · KTH Publication Database DiVA (KTH Royal Institute of Technology) · 2011

This paper describes a method for designers to brainstorm around, and to experience, an end product before it is even conceptualized. Magical Bits are simple physical models representing the main property of the technology and the main function of the future end product. Knowing the end product’s main function, and using these models as if they were working products, can help to put the experience in focus. By stepping away from the computer, technical limitations and “single solution thinking”, the aim of this method is to let a designer develop through experiencing the users’ perceptions and emotions.

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