A Model of B2B Negotiation using Knowledge
Yan Zhuang, Simon James Fong · 2007
Knowledge incorporation is one challenge in e-Commerce automated negotiation. In this paper, we describe a model of B2B negotiation using knowledge. We classify the types of knowledge namely general knowledge and negotiation knowledge, in the negotiation process. A methodology that uses Knowledge Bead (KB) and meta-KB as knowledge representation that would be suitable for the design of automated negotiation systems is discussed. An experimental prototype demonstrates that by incorporating knowledge into automated negotiation yields improved results.