A User Interest Model Based on the Analysis of User Behaviors
Jinghua Zhu · Intelligent information systems · 2015
Understanding the users' interest is the base for the industralization of website. In order to provide individualized service better for the users, on the basis of analyzing the users' browse behavioral characteristics and according to the users' retention time in the page, and users' click frequency to the hyperlink and page, a model of computer user interest degree is established, and a neutral network is proposed to describe their correlation, and the reasonableness and effectiveness of this model are verified through experiment. The experiemtn result shows aathat this model can accurately find out the page that the users are interested in.