Business modeling for service engineering

Gregor Scheithauer, Holger Kett, Joachim H. Kaiser, Susanne Hackner, Hao Hu, Guido Wirtz · 2010

Service engineering for both, service-oriented architectures and evolving service market places in the Internet, is still a challenge due to dynamic environments, high uncertainties, and increasing coopetition of market participants. Against this context, this paper introduces the Integrated Service Engineering Framework, presents a conducted case study in the IT outsourcing domain, and discusses the framework's performance. Additionally, it reviews work related to business modeling. The case study shows that the ISE Framework is particularly strong in process and data modeling and their derivation from one perspective into the other.

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