The role of context in search: Examining the effect of subject domain on the search interface

Elaine G. Toms, Luanne Freund, Joan C. Bartlett, Rick Kopak · Proceedings of the American Society for Information Science and Technology · 2003

Abstract Using a 48‐person group in a within‐subjects design, we investigated how people search differently within diverse domains: consumer health, shopping, travel and general research. Our goal was to identify the distinctive characteristics of search behavior within each domain that impact the design of the search interface.

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