A web usage mining framework for business intelligence
Sonal Tiwari, Deepti Razdan, Prashant Richariya, Shivkumar Tomar · 2011
In this paper, we introduce a web mining solution to business intelligence to discover hidden patterns and business strategies from their customer and web data. We propose a new framework based on web mining technology. Web mining attempts to determine useful knowledge from secondary data obtained from the interactions of the users with the web.