Engaging users in the early phases of the design process

D. Ozcelik, Javier Quevedo-Fernández, Jos Thalen, Jacques M. B. Terken · 2011

Product design is no longer solely driven by functionality. Usability and pleasure increasingly determine the success of a product. To address these emerging consumer needs, design literature offers various tools and methods for engaging end-users in the early phases of the design process. The study presented in this paper compares the state of the art in literature to design practice, represented by four different companies. During four separate studies the authors conducted extensive interviews throughout the companies to identify various user engagement methods, related challenges and pitfalls. The methods have been categorised according to the medium through which users provide information, namely what users say, what users do and what users make.

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