Analyzing Patterns in News Reporters' Information Seeking Behavior on the Web

Hye-Jin Kwon, Dong Youl Jeong · Journal of the Korean Society for information Management · 2010

The purpose of this study is to identify th patterns in the news reporters` information seeking behaviors by observing their web activities. For this purpose, transaction logs collected from 23 news reporters were analyzed. Web tracking software was installed to collect the data from their PCs, and a total of 39,860 web logs were collected in two weeks. Start and end pattern of sessions, transitional pattern by step, sequence rule model was analyzed and the pattern of Internet use was compared with the general public. the analysis of pattern derived a web information seeking behavior modes that consists of four types of behaviors: fact-checking browsing, fact-checking search, investigative browsing and investigative search.

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