How change management is influenced by differences in professional discourses?
Thijs H. Homan, Jan Ulijn, Jos H. Pieterse · 2009
In this paper we describe a case study regarding a change processes in which service engineers and change agents are involved. We investigate what the specific aspects are that influences the change effort and result at the end in a technical environment. We think that three aspects are interfering and influencing the change effort. These are; context, discourse and personality. Finally we suggest further research from a sender - , a receiver - and a combined sender -- receiver perspective.