Evaluation of Cinema Website

Rosemary Ruiz Seva, Jiajin Wu, Xiao Li Yi · 2006

With internet becoming increasing frequent in our every day lives, using the world wide web to accomplish daily tasks has also become easier and more convenient. However with businesses turning to the World Wide Web as an alternative avenue for sales and advertisement, using usability of websites to attract consumers have also become increasing important. This paper will discuss the usability of 4 similar websites offering cinema services in Singapore through results from user testing and heuristic evaluation.

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