Electronic Commerce Personalized Recommendation Model under Cloud Computing Environment
Songjie Gong, Jiong Bo Xu · Applied Mechanics and Materials · 2014
With the maturity of virtualization technology, the advantages of cloud computing have been gradually apparent with low cost, improvement of resource utilization, energy conservation of service consolidation and convenience of using. Cloud manufacturing provides a huge amount of services and there are kinds of user requirements and devices which are complicated and changeable. So it is necessary that the users quickly develop personalized products to meet their needs. With the popularity of smart phones and the development of 3G technology, the amount of information grows dramatically fast, which makes it a trend to extract information that users are interested in from the world of information, but traditional recommendation methods cant meet the need of people. Starting from information resource requirements of users in the cloud environment, this article discusses the application of cloud computing in personalized information services, analyzes the necessity and feasibility of the cloud computing technology applying to personalized services, proposes the personalized service idea based on cloud computing, and builds a model to introduce cloud computing and cloud service idea to the management and service, hoping to find the integrating point of the cloud computing technology applications in the personalized field.