Web search/browse log mining
Daxin Jiang, Jian Pei, Hang Li · 2010
Huge amounts of search and browse log data has been accumulated in various search engines. Such massive search/browse log data, on the one hand, provides great opportunities to mine the wisdom of crowds and improve Web search as well as online advertisement. On the other hand, designing effective and efficient algorithms and tools to clean, model, and process large scale log data presents great challenges.