An ubiquitous system for advertising using mobile sensors and hand gestures
Gonzalo Cerruela García, Nicolás García Pedrajas, F.J. Bellido-Outeiriño, Irene Luque Ruiz, Miguel Ángel Gómez‐Nieto · 2014
This paper describes a solution to create augmented environments of virtual posts and to attach to these totems any contents or ads. Ads are automatically shows in the mobile phone of the users using a notification based process considering relative user location between the posts and the user preferences. Moreover, Ads can be stored and retrieved from the post using hand gestures and Near Field Communication technology.