The role of outbound-revealing open innovation: Theoretical extension and case study
Pengfei Wang, Yisha Zhou · 2010
Although open innovation has drawn more and more attention, the value of outbound-revealing is still mysterious and attractive, since firm could not see the direct benefits by revealing knowledge outside freely. By a mini case study of user innovation, we proposed that outbound-revealing would help firm achieve better inbound-sourcing, thereby to improve its innovation performance.