The Social Score - Determining the Relative Importance of Webpages Based on Online Social Signals
Marco Buijs, Marco René Spruit · 2014
There are many ways to determine the importance of Webpages, the most successful one being the PageRank algorithm. In this paper we describe an alternative ranking method that we call the Social Score method. The Social Score of a Webpage is based on the number of likes, tweets, bookmarks and other sorts of intensified information from Social Media platforms. By determining the importance of Webpages based on this kind of information, ranking becomes based on a democratic system instead of a system in which only web authors influence the ranking of results. Based on an experiment we conclude that the Social Score is a great alternative to PageRank that could be used as an additional property to take into account in Web Search Engines.