Evaluation of IVR data collection UIs for untrained rural users
Adam K. Lerer, Molly Ward, Saman P. Amarasinghe · 2010
Due to the rapid spread of mobile phones and coverage in the developing world, mobile phones are being increasingly used as a technology platform for developing-world applications including data collection. In order to reach the vast majority of mobile phone users without access to specialized software, applications must make use of interactive voice response (IVR) UIs. However, it is unclear whether rural users in the developing world can use such UIs without prior training or IVR experience; and if so, what UI design choices improve usability for these target populations.