TrueClick
Sevtap Duman, Kaan Onarlıoğlu, Ali Osman Ulusoy, William Robertson, Engin Kirda · 2014
The ubiquity of Internet advertising has made it a popular target for attackers. One well-known instance of these attacks is the widespread use of trick banners that use social engineering techniques to lure victims into clicking on deceptive fake links, potentially leading to a malicious domain or malware. A recent and pervasive trend by attackers is to imitate the "download" or "play" buttons in popular file sharing sites (e.g., one-click hosters, video-streaming sites, bittorrent sites) in an attempt to trick users into clicking on these fake banners instead of the genuine link.