TV discovery & enjoy
Jorge Abreu, Pedro Almeida, Bruno Teles · 2014
This paper presents the development and evaluation cycle of an interactive television (iTV) prototype that aims to improve the way users discover and select their TV content, bearing in mind the cognitive model that the viewer typically uses in mindless zapping situations. The development of the iTV application was supported by a study of the habits and behaviours of TV viewers (namely the ones related to the referred cognitive process), followed by the specification of its conceptual model and features, interface mock-ups and its integration in the filtering engine of the iTV application. Additionally, an indexing and cataloging system interconnected with the filtering engine was designed. The developed prototype was evaluated by a group of users, with the results revealing to be very positive, both in in what relates with the interest on the application and its usability. In parallel to the development of the iTV application, a tablet version was conceptualized and evaluated with the aim of studying the suitability of the extension of the same conceptual model to a secondary screen approach.