Choosing between methods: analysing the user's decision space in terms of schemas and linear models

R. Michael Young, Allan MacLean · 1988

We offer an account of how users choose between alternative methods which take different times to accomplish the same task. Users offered a choice between two methods do not necessarily pick the faster. We argue that users reduce the complexity of the decision space by applying a 'simple compensation schema' acquired from everyday experience. Linear models of performance time enable us to predict how users will view the situation in terms of this schema, and how accurate assessment of the optimal choices within the schema-based assimilations can result in an apparent bias in favour of one method.

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