Personalized service recommendation algorithm
Lei Zhang, Xiangwu Meng, Junliang Chen, Kun Duan, Yong Peng · 2009
In this paper, we present personalized service recommendation algorithm PSRA. Based on Web service semantics, demographic factors and users' recommendation ratings and by redefining similarity measurement, PSRA presents different succeeding service recommendation towards the same current service to meet users' personalized needs. Experiment results show that our algorithm is feasible and effective in practical utility.