Improved Collaborative Filtering Recommendation Algorithm Based on Weighted Association Rules

Hai Yang · Applied Mechanics and Materials · 2013

In this paper the collaborative filtering recommendation and association rules are introduced firstly. Aiming at the shortcomings of basic collaborative filtering recommendation, this paper proposes an improved collaborative filtering recommendation algorithm based on weighted association rules (CFRA-WAR). Finally the simulation experiments are carried out to verify the validity of the improved recommendation algorithm. The results of simulation experiments show that the recommendation accuracy of CFRA-WAR is superior to basic collaborative filtering recommendation algorithm, although the algorithm time of CFRA-WAR is a little longer.

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