Creation and application of mobile media design drivers

Timo-Pekka Viljamaa, Akseli Anttila, Rob van der Haar · 2005

In this paper, we describe how we used user studies, interviews and ethnographic methods to create a set of general design drivers for media consumption in a mobile context of use, and applied them to a particular media domain: data enhanced mobile FM radio. We designed and evaluated a number of application concepts on showing FM radio program related information in different parts of the mobile phone UI. Our evaluation results showed that users wanted to quickly and easily see at least the artist and the song name of the current playing song. We also show that it is beneficial to use general design drivers to assist domain specific design work.

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