Implementing a Classification Scheme for Enterprise 2.0
Andrea Bäck, Peter Irmler · it - Information Technology · 2012
Abstract Enterprise 2.0 is a broad term. It comprises not only the diverse applications of social software in organisations, but also the cultural and organisational change along with them. A generally accepted classification scheme that covers the diverse aspects of specific social software solutions had not yet been established. Such a classification scheme would be helpful to clarify young terms like Enterprise 2.0 or social software and to establish a common understanding. In this paper we present a classification scheme and how it was developed. Through a literature analysis of publications from academia and practice and of keywords used in online case study sites, 37 classification categories were derived. Based on a survey, 13 classification categories were chosen to be implemented in a web-based case study platform, and their value ranges were determined. Round about 100 case studies in the Enterprise 2.0 Case Study Network e20cases.org have been tagged accordingly and can be easily used for search and retrieval. In this article we describe selected categories in more detail: objectives, fields of application and success factors as well as barriers in the implementation process of Enterprise 2.0 in organizations, as they are not self-explanatory.