Why make websites accessible?

K. J. Whitelaw · 2003

A university's website is an essential tool for recruiting students, faculty, and staff, and for conveying information to the campus community, alumni, and the outside world. When a website is inaccessible, the university may lose a prospective student, faculty member or alumni donor; students or employees may not be able to get crucial information; and there may be a legal liability. Also, web pages are accessed in a variety of different situations (hands-free, eyes-free) utilizing an increasing variety of technologies (screen reader, slow modem, small screen, PDA).This paper discusses six things common to web pages that can easily be made more accessible - the how and why for each: Images, Links, Color, Tables, Headings, Navigation.

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