An Analytical CRM Design Frame Based on Distributed Data warehouse
Qiaohong Zu, Chen Dingfang, Cheng Yu, Zhang Min · 2007
On the basis of constructing the distributed data warehouse, the pervasive application of data mining technology in the CRM software development was researched in this paper. A framework of analytical CRM was designed based on B/S frame, and the specific contents of the main function modules in the system were described. It is of more far-reaching significance in theory and practice for realizing the application of data mining technology in the computer pervasive environment.