THE COMPUTER'S SUBCONSCIOUS

Roger C. Schank · Applied Artificial Intelligence · 2009

Human beings are not rational planners. Decision-making is unconscious and rationalized consciously after a decision has been is made. Cases, known consciously and unconsciously, drive the human decision-making process. Any intelligent computer system that ignores how people make decisions will behave in a fashion that, while logical, may miss the forest for the trees. Real decision making relies on the power of a complex, well-indexed case base.

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