Analysing User Access To An Online Newspaper
Husna Sarirah Husin, James A. Thom, Xiuzhen Zhang · 2014
There have been several studies of online newspapers that use web server logs to analyze traffic and their user behavior but most of these studies were undertaken requiring a demographic profile of the users. Our study adds to the literature by empirically examining user behavior using web server logs in the absence of demographic information, explaining in detail the preprocessing stage and discussing the user access to contents of online newspaper. Our findings show that the online news website is highly accessed in the morning, access mostly by desktop users who are local and like to read the National and Sports news. The majority of users are only occasional visitors with only one session in the month.