E-Business project management: man- aging the planning process
Bernard C.M. Fong, Alvis Cheuk Min Fong, Catherine H.Y. Chan · 2002
This paper studies the strategic planning process of an electronic business project. In today’s fast growing demand of electronic transactions, with more people accessing the internet worldwide, online shopping becomes an increasingly profitable but risky business. Selling online becomes a very competitive business and time is a critical factor in launching a web site for business. This paper identifies how risks can be minimized by proper planning and how planning is implemented. It also describes how to detect any changes in the marketplace so that effective measures can be made to avoid dropping out from competition. The emphasis is on the planning tactics, particularly in ensuring accurate tracking that is specific to the e-business start up process.