Study on the Design of Electronic Commerce Website
An Wang, Rongfei Chu · Advances in Social Science, Education and Humanities Research/Advances in social science, education and humanities research · 2015
E-commerce, as an imporpant business operation means in the modern society, has spread to every corner of life.As the design of the important carrier of commercial behavior, it also puts forward more space of study and creatation to the designers.The design of e-commerce website should not only complete business transaction, but also should enable the consumers to enjoy the convenient, comfortable, and pleasant shopping environment while making the operators get positive effect of brand awareness and image.