On the Structure of Style Space for Documents

Rhys Price Jones, J. Fernando Naveda, Paul G. Roetling, Steven J. Harrington, Nishant Thakkar · RIT Scholar Works (Rochester Institute of Technology) · 2004

We identify three aspects of style pertaining to docu-ments. The first of these we call literary style and it in-cludes the word and sentence constructions and choice of illustrations traditionally associated with authorship. The second we call informative style and it includes for-matting and iconic choices that convey additional infor-mation such as the document’s genre or corporate iden-tity. The third aspect of style covers the degrees of free-dom remaining for the author and is used to convey the author’s intent. Literary style is the realm of academic scholarship and discourse and is beyond the scope of the present article. But corporate and intent style can be quantified by measuring many different attributes. For example, density of text, colorfulness of images, reg-ularity of positioning of images, diversity of font and typeface, all contribute to the document’s overall style. Indeed, we have identified more than 150 different value functions, each of which can be measured, and each of which can contribute to a document’s overall stylistic appearance. Measurement of these value functions ef-fectively places a document as a point in a style space. But the 150 value functions are not independent. A heuristic approach is described for investigating the pos-sibility of finding basis vectors for intent space.

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