E-commerce personalized recommendation technology based on expert system
Ya Luo · 6th International Conference on Digital Content, Multimedia Technology and its Applications · 2010
E-commerce personalized recommendation technology uses e-commerce website targeted to different customers with the purchase proposal. According to the network the purchase process, design expert system consultation subsystem, database subsystem and results of the subsystems, design the form of recommended rules and recommendations, using heuristic search to improve recommended rate.