Design of dependable Ada software
Gilles Motet, A. Marpinard, J. C. Geoffroy · Prentice Hall eBooks · 1996
Consumer Perspectives - Satisfaction, Loyalty and Corporate Image. Market Analysis. Financial Aspects of Marketing. Quality and Design. Pricing. Promotion - Sales Force Evaluation. Media Planning and Direct Marketing. Customer Service and Care. Retailing. Legal Aspects of Marketing Data Presentation.