Web Traffic Analysis
Alan R. Foley, Bob Regan · Apress eBooks · 2003
Knowing how many people are using our web site, and where they are coming from, is one of the most important questions asked of a web professional, as the answers impact budgeting, marketing, advertising, and sales, as well as the continuous development of the site itself. This chapter will give clear and definitive solutions for web developers and webmasters charged with delivering meaningful figures about web traffic which they can stand by and discuss with confidence. These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.