Cognitive styles and search engine preferences
Natalie Clewley, Sherry Y. Chen, Xiaohui Liu · Journal of Documentation · 2010
Purpose – Cognitive style has been identified to be significantly influential in deciding users' preferences of search engines. In particular, Witkin's field dependence/independence has been widely studied in the area of web searching. It has been suggested that this cognitive style has conceptual links with the holism/serialism. This study aims to investigate the differences between the field dependence/independence and holism/serialism.