The e-newspaper innovation - converging print and online
Carina Ihlström Eriksson · 2005
The new e-paper technology has provided the newspaper companies with the possibility of publishing a portable digital e-newspaper with the same readability as in print media. The e-newspaper is converging print and online with the best from two worlds, i.e. the overview and familiar design of the printed edition and the interactivity and continuous updates of the web. Based on six workshops and 14 interviews with newspaper managers, and three brainstorming sessions with the e-paper steering group (consisting of representatives from the Swedish Newspaper Publishers’ Association and eight Swedish newspaper managers) I will discuss the challenges of introducing this new innovation.